Home
/
Blog
/
Predictive Analytics in GTM: Complete Guide for Revenue Teams

The Dashboard is Dead. Now What?

Table of Contents
Home
/
Blog
/
Predictive Analytics in GTM: Complete Guide for Revenue Teams

The Dashboard is Dead. Now What?

Dashboards surfaced trends, but never context.

They gave us data, but no decisions.

They told us what — never what next.

Today, their era is over.

Introducing Odin v3: the autonomous reasoning engine for modern revenue teams.

From Signal to Strategy: Meet the new standard, Odin v3

Imagine waking up on a Monday morning and finding a message from Odin:

No dashboards. No digging. No delayed decisions.

Just real-time diagnosis, proactive strategy, and business-moving clarity — before leadership even asks the question. Odin connects the dots across your GTM motion: spotting ACV trends, detecting performance shifts, and recommending your next move — all grounded in historical context.

HockeyStack Today: From Insight to Action

Report with Reasoning. Action with Confidence.

Insight is useless without execution. Odin is the missing link. From day one, Odin turns your marketing data into decisions:

  • Deep Research — what’s working, why it’s working, what’s not working, and finding patterns in the data.
  • Diagnoses root causes — whether it’s targeting, channel fatigue, or misalignment in funnel stages.
  • Recommends revenue actions — shifting spend, updating ICP criteria, or overhauling broken sequences — and projects their impact.

With Odin, reporting becomes active, contextual, and prescriptive — built to guide marketers like a full-stack GTM strategist. And if Odin is your strategist, Nova is your operator.

Scale With Account Intelligence

Reporting is just the start. With Nova, HockeyStack’s Account Intelligence Agent, your GTM engine gets executional lift.

  • Nova surfaces key accounts showing intent.
  • It auto-enriches them with web research, finds the right contacts, and triggers outbound.
  • No manual research. No lag time. Just fully automated revenue acceleration.

This is what autonomous GTM looks like: data, reasoning, and execution.  Instead of crawling LinkedIn and waiting on manual handoffs, your team focuses on executing high-impact plays that drive revenue — faster, and with scale.

HockeyStack Tomorrow: The Autonomous GTM Engine

Today, HockeyStack reasons, recommends, and triggers workflows — giving GTM teams the clearest, fastest path from insight to action.

Tomorrow, HockeyStack goes further.

We're building the self-optimizing GTM reasoning engine — one that not only recommends what to do, but executes the plays, learns from outcomes, and adapts in real-time across products.

Imagine a VP of Marketing at a $500M cybersecurity enterprise hits your pricing page. Hours later, their CMO engages with a competitor’s webinar. A product manager downloads your newest case study. Before your team even notices:

Odin connects the dots, identifies the surge in intent, and gives you a summary.

Nova enriches the buying committee, personalizes outreach, and launches sequences — instantly.

Later that day, a demo gets booked. Odin tracks engagement, refines messaging, and feeds learnings back to Nova.

Dashboards are dead.

The new era belongs to teams that move faster than the market.

Learn more about Odin v3

Featured

Ready to See HockeyStack in Action?

HockeyStack turns all of your online and offline GTM data into visual buyer journeys and dashboards, AI-powered recommendations, and the industry’s best-performing account and lead scoring.

Book a demo