AI Agents for Your GTM Motion
Unify your data. Learn what wins. Deploy agents that execute across the revenue lifecycle.
Case Study
Rakuten

Case Study
Justworks

Case Study
Firstup
How Firstup Scaled ABM and Aligned Sales and Marketing with HockeyStack Account Intelligence

“HockeyStack gave us full-funnel visibility, scoring we trust, and attribution that shows what’s actually working. Sales and marketing are finally aligned, and we can make faster, more confident decisions.” — Hollie Lemos, VP Revenue Marketing @ Firstup

Hollie Lemos
VP Revenue Marketing
Case Study
Stocksy
How Stocksy Scales Product-Led and Sales-Led Growth With HockeyStack

“We’ve become far more data-driven because of HockeyStack…we’re tying all our channels together, connecting to our CRM, and proving ROI well enough to secure more budget and scale our campaigns." — Masagi Sinnott, Sr.Marketing Ops Specialist @ Stocksy

Masagi Sinnott
Sr.Marketing Ops Specialist
Case Study
Airbyte
How Airbyte Rebuilt GTM with HockeyStack AI Analytics

“I think Odin is kind of like the analyst I wish I had on the team. I can just sit, have coffee, and really see at a 360-degree level what’s working and what’s not working. It’s been a game-changer.” — Mario Moscatiello, Head of Growth @ Airbyte

Mario Moscatiello
Head of Growth
Case Study
outreach

Case Study
Dice
How Dice Optimized Go-to-Market Strategy with a Connected Buyer Journey

“We consolidated three internal meetings into one comprehensive performance and collaboration meeting, thanks to HockeyStack’s unified reporting. From the CEO down, everyone was impressed — the clarity in our funnel numbers allowed us to restructure our nurture program.

“HockeyStack gave us one connected buyer journey that we could see, which gave us the ability to look at our data on multiple attribution models and to really make those types of budgeting decisions at different levels.”

Na'im McKee
Director of Marketing Analytics, Marketing Technology & Operations
Case Study
Mastercard

Case Study
Coro
How Coro Uses HockeyStack to Drive Qualified Pipeline

"I didn’t want leads—I wanted pipeline. With HockeyStack, I can finally see which programs are actually driving revenue, not just form fills. What used to take hours in Excel now takes five minutes—and the insights are 10x better." Justin Brock, VP of Demand Generation

Case Study
8x8
How 8x8’s Marketing Team Drives Business Growth with HockeyStack

“We’re doing very, very innovative things with HockeyStack… understanding the campaigns and touchpoints that accelerate deals at each stage.” Bruno Bertini, CMO @ 8x8

Bruno Bertini
CMO
Case Study
Tipalti

Case Study
RingCentral

Case Study
DataRobot
How DataRobot Built Data-Driven Enterprise Marketing Strategy with HockeyStack

“Before HockeyStack, our team was uncomfortable with data. Now every marketer presents their own metrics, tells the story behind them, and makes confident decisions. When they walk into a meeting with the CEO, they can explain their choices with evidence instead of opinions — and that mindset shift is the real return.” - Doug Cone, Director, Growth Marketing and Operations

Doug Cone
GTM Strategy / Analytics / Operations
Case Study
AppsFlyer

Case Study
sumo logic

Case Study
Forcepoint

Case Study
StackAdapt

Case Study
ActiveCampaign
How ActiveCampaign hit their monthly revenue targets after cutting ad spend in half

Chris Wood, Director of Demand Generation at ActiveCampaign, shares how HockeyStack empowered their team to overcome BI challenges, and optimize LinkedIn performance.

“HockeyStack is allowing us to understand trends over time and also predict where to go next.”

Chris Wood
Director of Demand Generation
Case Study
mimecast

Case Study
Rakuten

Case Study
Justworks

Case Study
Firstup
How Firstup Scaled ABM and Aligned Sales and Marketing with HockeyStack Account Intelligence

“HockeyStack gave us full-funnel visibility, scoring we trust, and attribution that shows what’s actually working. Sales and marketing are finally aligned, and we can make faster, more confident decisions.” — Hollie Lemos, VP Revenue Marketing @ Firstup

Hollie Lemos
VP Revenue Marketing
Case Study
Stocksy
How Stocksy Scales Product-Led and Sales-Led Growth With HockeyStack

“We’ve become far more data-driven because of HockeyStack…we’re tying all our channels together, connecting to our CRM, and proving ROI well enough to secure more budget and scale our campaigns." — Masagi Sinnott, Sr.Marketing Ops Specialist @ Stocksy

Masagi Sinnott
Sr.Marketing Ops Specialist
Case Study
Airbyte
How Airbyte Rebuilt GTM with HockeyStack AI Analytics

“I think Odin is kind of like the analyst I wish I had on the team. I can just sit, have coffee, and really see at a 360-degree level what’s working and what’s not working. It’s been a game-changer.” — Mario Moscatiello, Head of Growth @ Airbyte

Mario Moscatiello
Head of Growth
Case Study
outreach

Case Study
Dice
How Dice Optimized Go-to-Market Strategy with a Connected Buyer Journey

“We consolidated three internal meetings into one comprehensive performance and collaboration meeting, thanks to HockeyStack’s unified reporting. From the CEO down, everyone was impressed — the clarity in our funnel numbers allowed us to restructure our nurture program.

“HockeyStack gave us one connected buyer journey that we could see, which gave us the ability to look at our data on multiple attribution models and to really make those types of budgeting decisions at different levels.”

Na'im McKee
Director of Marketing Analytics, Marketing Technology & Operations
Case Study
Mastercard

Case Study
Coro
How Coro Uses HockeyStack to Drive Qualified Pipeline

"I didn’t want leads—I wanted pipeline. With HockeyStack, I can finally see which programs are actually driving revenue, not just form fills. What used to take hours in Excel now takes five minutes—and the insights are 10x better." Justin Brock, VP of Demand Generation

Case Study
8x8
How 8x8’s Marketing Team Drives Business Growth with HockeyStack

“We’re doing very, very innovative things with HockeyStack… understanding the campaigns and touchpoints that accelerate deals at each stage.” Bruno Bertini, CMO @ 8x8

Bruno Bertini
CMO
Case Study
Tipalti

Case Study
RingCentral

Case Study
DataRobot
How DataRobot Built Data-Driven Enterprise Marketing Strategy with HockeyStack

“Before HockeyStack, our team was uncomfortable with data. Now every marketer presents their own metrics, tells the story behind them, and makes confident decisions. When they walk into a meeting with the CEO, they can explain their choices with evidence instead of opinions — and that mindset shift is the real return.” - Doug Cone, Director, Growth Marketing and Operations

Doug Cone
GTM Strategy / Analytics / Operations
Case Study
AppsFlyer

Case Study
sumo logic

Case Study
Forcepoint

Case Study
StackAdapt

Case Study
ActiveCampaign
How ActiveCampaign hit their monthly revenue targets after cutting ad spend in half

Chris Wood, Director of Demand Generation at ActiveCampaign, shares how HockeyStack empowered their team to overcome BI challenges, and optimize LinkedIn performance.

“HockeyStack is allowing us to understand trends over time and also predict where to go next.”

Chris Wood
Director of Demand Generation
Case Study
mimecast

How do I use an AI Agent?
HockeyStack Agents are AI automations that transform plain English instructions into reliable, repeatable workflows instead of manually analyzing data or building complex integrations.

Users write a "contract" (natural language instructions), and HockeyStack's AI translates it into a structured, enterprise-grade automation that runs on schedule, on-demand, or in response to events.
Agents By Group
12 Prebuilt AI Agents for Common GTM Use Cases
Custom Agents for Everything Else
Closed Lost Deal Resurrector

Surface Only High-Potential Closed-Lost Deals That Are Worth Re-Engaging

Account Pre-Call Brief

Ensure Reps Walk Into Every Call Fully Prepared

Open Deal Next Best Step Generator

Tell Reps Exactly How To Move Each Open Deal Forward

Target Account Outbound Best Next Steps Generator

Deliver Data-Backed Consistent Coaching Without Listening To Hours Of Call Recordings

Sales Enablement

Improve Forecast Accuracy Through Evidence-Based Challenges

WIN/LOSS ANALYZER AGENT

Prescribe The Right Outbound Action For Every Target Account

Multi-Touch Attribution Anomaly Detector

Optimize Channel Mix Within Paid Ad Budgets

Marketing Budget Optimizer

Detect Tracking Issues, Market Shifts, And Campaign Signal Changes Early

Expansion Opportunity Finder

Proactively Surface And Prioritize Expansion Opportunities

Customer Success Playbook Orchestrator

Ensure The Right Customer Actions Happen At The Right Time

Weekly Rep Coaching Report

Provide Real-Time Enablement Tailored To The Deal At Hand

AE Forecast Challenger

Turn Raw Deal Outcomes Into Actionable Insights

Built-in Reasoning
Self-improving
test
actions
contract
trigger

HockeyStack’s GTM agents conduct advanced reasoning on your winning pipeline conversion and closed-won patterns

HockeyStack’s GTM agents continuously learn from new pipeline activity and outcomes, automatically refining their insights and recommendations over time.

Run the agent on-demand to preview its recommendations and validate outputs against your real GTM data

Choose between Slack alerts, tasks, emails and more.

Write the instructions for your agent in plain English. Nex-LM will automatically detect inconsistencies and flag them for you and automate tool calling

Manual or Scheduled

Built-in reasoning

Advanced reasoning on your winning pipeline conversion and closed-won patterns

NEX-LM

HockeyStack’s proprietary LLM built for GTM data turns English-written contracts into automated workflows.

Self-Improving

Every outcome feeds back into the system, improving agent decisions across your entire business context.

Automated tool calling

Agents know which signals, data, and tools to use and fetch them automatically, end to end.

Get Creative with Custom Agents
Build autonomous agents across your GTM motion
Learn more about Custom Agents
Buying Committee Coverage Enforcer
Identifies missing stakeholders and triggers outreach to unblock deals.
Competitive Takeaway Agent
Detects competitor dissatisfaction signals and launches targeted displacement outreach.
CSM Capacity Load Balancer
Redistributes account attention based on revenue risk and opportunity.
Messaging Drift Detector
Identifies when messaging stops converting.

Ready To See HockeyStack In Action?

HockeyStack turns all of your online and offline GTM data into visual buyer journeys and dashboards, AI-powered recommendations, and the industry’s best-performing account and lead scoring.

Ready to See HockeyStack in Action?

HockeyStack turns all of your online and offline GTM data into visual buyer journeys and dashboards, AI-powered recommendations, and the industry’s best-performing account and lead scoring.

Book a demo