AI built for GTM Teams from Startup to Enterprise
Built for GTM and Ops Teams
Our AI Agents are built for Marketing, Sales and Ops teams. Everything — from infrastructure to workflows — is engineered for reliability, scale, and mission-critical performance.
Enterprise-Grade Accuracy
92% Customer Satisfaction
89% of questions on Odin are answered without clarification
1000+ Workflows Run on Nova
Your Data Stays Yours
We never use the data you provide to build, adjust, or train our models. HockeyStack follows a strict zero-retention policy, and keeps information only as long as necessary to operate our platform.
Atlas Makes AI Work
Most GTM AI applications are unreliable.
HockeyStack’s Data Foundation, Atlas, is built to solve that problem.
Action Layer
Now, you can make decisions and take action on your GTM data directly through the Dashboard UI, AI Agents, or our automated GTM Workflows.
Data Categorization and Governance
Your business context and definitions are applied to the cleaned data. For example: How do you define funnel stages? What filters matter for your analysis?
Deduplication + Identity Resolution
Atlas matches and merges identities from different sources and buckets them into building blocks: person, company, action and metadata
Data Acquisition
Atlas ingests raw, complete, structured and unstructured data from every data source (CRM, MAP, Ad Platforms, Website activity, Data Warehouse)
On top of this foundation:
Odin
Odin enables leaders to answer their most critical business questions, uncover forward-looking insights, and quantify Marketing’s revenue contribution.
Nova
Nova empowers go-to-market teams to prioritize accounts and leads, develop account plans, and orchestrate workflows seamlessly across their tools.
From reactive reporting to proactive growth.
Governance & Integrity
Data Governance
Consistent Data Framework
Enterprise-Grade Security
Cross-Source Data Fusion
Reasoning & Intelligence
Multi-Step Reasoning
Planning
Agentic & Async Deep Research
Built-in RAG
Insights & Optimization
Report Builder
Automated Benchmarking
Real-Time Evaluation & Continuous Optimization
Scheduled Insights
Scalability & Integration
Hear From HockeyStack Customers:
“I was in a meeting and someone asked how much we’d spent to date. I asked Odin, and it gave me the exact number—live, in seconds. That’s when I realized its value”
Impact:
- 50+ hours saved per quarter by eliminating manual reporting and spreadsheet stitching.
- AI-powered marketing operations allowing a 2-person team to run like a full RevOps department.
- Experiment-driven marketing engine: weekly test-and-learn cycles implemented, tied to actual demo outcomes.
“Odin has massively helped our go-to-market reporting. What used to take hours now takes minutes, giving us fast clarity on attribution, channel performance, and what’s actually driving revenue.”
Impact:
- Transitioned from first-touch to full-funnel attribution
- Achieved 2× increase in MQLs and pipeline generation
- Enabled 16 users across 4 departments to use AI-powered insights for daily decisions
“I think Odin is kind of like the analyst I wish I had on the team. I can just sit, have coffee, and really see at a 360-degree level what’s working and what’s not working. It’s been a game-changer.”
Impact:
- Replaced dependence on RevOps/data teams
- Enabled full self-serve analytics and unified GTM strategy
- Used across SEO, SEM, RevOps, Sales, and Leadership teams for performance reviews
"In a role where I need to have all the answers, Odin helps me validate decisions and move with confidence. Odin is like having a teammate who can instantly analyze performance and recommend what to do next. I’ve used it to refine our media mix and forecast exactly what we need to hit our goals.”
Use Case Highlights:
- Used for rapid validation of strategic decisions
- Supported forecasting and media optimization