Product Blog

Introducing the New HockeyStack Homepage: Built for Action, Not Interpretation

Get real-time GTM insights the moment you log in. The new HockeyStack homepage + Odin AI delivers clarity, action, and answers—no more manual digging.

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HockeyStack has a new in-app homepage, built to end the daily dashboard grind.

Get a real-time snapshot of your GTM performance the second you log in: what’s working, what’s not, and what to do next.

No more logging in and trying to interpret rows of charts just to figure out what’s going on. No more exporting numbers into slides. No more rebuilding reports to get a new answer. Now, the second you open HockeyStack, you see what matters most — and what to do about it.

At the top of the page is Odin, your AI analyst. Ask any question:

“What’s driving pipeline this week?”
“Which channels are slowing down?”
“How are our Reddit ads performing this month?”

Odin gives you a direct, company-aware answer with next steps.

Scroll down and you’ll get:

  • A daily read on the pipeline metrics you care about the most
  • Daily insights flagged with recommended changes
  • Instant access to channel metrics that used to take 3 dashboards to find
  • Clear visuals that update automatically

The new homepage is built for action, not interpretation. Log in today and ask Odin a question.

Odin automatically answers mission critical questions for marketing teams, builds reports from text, and sends weekly emails with insights.

You can ask Odin to find out the top performing campaigns for enterprise pipeline, which content type you should create more next quarter, or to prepare your doc for your next board meeting.

Nova does account scoring using buyer journeys, helps automate account research, and builds workflows to automate tasks.

For example, you can ask Nova to find high intent website visitors that recently hired a new CMO, do research to find if they have a specific technology on their website, and add them to the right sequence. 

Our customers are already managing over $20B in campaign spend through the HockeyStack platform. This funding will allow us to expand our product offerings, and continue to help B2B companies scale revenue with AI-based insight products that make revenue optimization even easier.

We are super excited to bring more products to market this year, while helping B2B marketing and sales teams continue driving efficient growth. 

A big thank you to all of our team, investors, customers, and friends. Without your support, we couldn’t have grown this fast. 

Reach out if you want to learn more about our new products and check out HockeyStack!

About HockeyStack

HockeyStack is the Revenue Acceleration Platform for B2B. HockeyStack integrates with a company’s CRM, marketing automation tools, ad platforms and data warehouse to reveal the ideal customer journey and provide actionable next steps for marketing and sales teams. HockeyStack customers use this data to measure channel performance, launch cost-efficient campaigns, and prioritize the right accounts.

About Bessemer Venture Partners

Bessemer Venture Partners helps entrepreneurs lay strong foundations to build and forge long-standing companies. With more than 145 IPOs and 300 portfolio companies in the enterprise, consumer and healthcare spaces, Bessemer supports founders and CEOs from their early days through every stage of growth. Bessemer’s global portfolio has included Pinterest, Shopify, Twilio, Yelp, LinkedIn, PagerDuty, DocuSign, Wix, Fiverr, and Toast and has more than $18 billion of assets under management. Bessemer has teams of investors and partners located in Tel Aviv, Silicon Valley, San Francisco, New York, London, Hong Kong, Boston, and Bangalore. Born from innovations in steel more than a century ago, Bessemer’s storied history has afforded its partners the opportunity to celebrate and scrutinize its best investment decisions (see Memos) and also learn from its mistakes (see Anti-Portfolio).

Written by
Emir Atlı
CRO at HockeyStack