Play 2: Run a 30-Day Sprint
Instead of waiting on executive buy-in and pitching AI as a long-term initiative from Day 1, turn it into a short, focused experiment. Pick one motion, one team, and one metric (e.g., meeting volume, content production speed, win rate). Use AI to improve the workflow over 30 days, track results weekly, and package the learning at the end. You don’t need permission for a full rollout, just enough space to prove it works.
Examples:
- Use AI assistants to speed up pre-demo prep and post-demo follow-up for salespeople
- Build a custom GPT to generate feedback for sales reps after every call
Common Objection:
“We don’t have the bandwidth to run another initiative right now.”
How to respond:
This isn’t a new initiative. It’s a better way to do what your team is already doing. Same goals. Same motion. Just with fewer steps and better outcomes. If we can give back 5+ hours a week to every rep and increase conversion, do we really not have time for that?
