2. Sales Velocity: Shrink the Gap Between Signal and Action
AI reduces the time between buyer intent and team response: Signals get detected faster, follow-ups go out instantly, and deals progress before the competition knows they exist.
What to track:
- Time from lead → first touch
- Time from demo → proposal
- Average stage velocity with AI-assisted workflows
- Conversion rate improvements in accelerated cycles
AI removes lag**.** It shortens your sales cycle and increases your chance of winning before buyers go cold.
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